

Instagram feed posts may not have all the shiny features of Instagram Stories, but with up to 30 hashtags per post, they provide a huge opportunity to reach a much wider audience.Ī simple way to drive your audience from a feed post to your stories is by adding a clear call-to-action to the caption.

Want to run an Instagram Stories takeover but not sure where to start? Follow our step-by-step guide: How to Run a Successful Instagram Stories Takeover here! How to Increase Instagram Stories Views #6: Cross-promote Stories from Your FeedĪnd finally, you can always use your traditional feed posts to drive more views to your Instagram Stories. Plus, this is a great way to bring a trusted external voice to your channel, especially for product reviews or how-to guides. The trick to boosting engagement is to ask your takeover partner to share the news and build some takeover hype with their community on their profile - this will drive a whole new audience to your Instagram Stories! In fact, the lack of genuine engagement from these views could even have a negative impact on your Instagram algorithm ranking. Why? Because fake bot views don’t contribute any value to your business. While this can be a short-term blow to your brand metrics (and maybe your self-esteem too), this is a great move for the long-term. The cause of this was people paying third-party bot services to “view” millions of stories on their behalf, in a bid to increase their exposure and grow their following.īack in August 2019, Instagram confirmed to TechCrunch that they were attempting to crack down on this new bot activity, and “also said that in the coming months, it will introduce new measures to reduce such activity - specifically from Stories.”įast forward three months later, and it seems like Instagram’s crackdown on fake stories views has finally arrived, with many accounts noticing a dramatic decline in their stories views. If you take a look at who watches your stories, you may have noticed a lot of accounts watching your stories that either don’t follow you, or happen to all be located in Russia.Įarlier this year, Instagram confirmed it was aware of an influx of fake views on Instagram Stories. Why Your Instagram Stories Views Have Suddenly Dropped
